Dallas-based ZAK Products recently unveiled its “Back the Blue” No. 83 Toyota Camry NASCAR that honors the Dallas Police Department (DPD) and all fallen officers since the foundation of the department in 1881, including those from the July 7 tragedy. This car, which was be driven by BK Racing’s Matt DiBenedetto at the AAA Texas 500 at Texas Motor Speedway on Sunday, November 6, and was the first of its kind supporting a police department.
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The NASCAR themed police car was created with a good cause. The NASCAR Sprint Cup Series car will honor the Dallas Police Department and every fallen officer. The names of all 84 officers are displayed on the hood of the car, directly behind the Dallas PD badge.
ZAK Products is the actual sponsor of the car. However, instead of promotion for their company they went a charitable route. Hence the “Back the Blue” race car.
Vic Keller, Founder ZAK Products stated, “We are honored to Back the Blue with the first-ever sponsored NASCAR supporting a police department. The #83 NASCAR will be designed to pay tribute to the Dallas Police Department and all of those that have lost their lives in the line of duty, specifically the Fallen Officers of the July 7, 2016 tragedy.”
“Dallas is home to the ZAK national headquarters and serves as a strong representation of our loyal partners and customers. I know we all share the highest level of respect and appreciation for the men and women in uniform who serve this city without hesitation each day. I look forward to this opportunity to showcase the city of Dallas and the outstanding men and women of the Dallas Police Department.”
The #83 car finished 34th.